Media and advertising

 0    38 Fiche    VocApp
оқуды бастаңыз

скачать mp3 басу ойын өзіңді тексер
 
сұрақ English жауап English
mass means of communications
above-the-line
Using just ______ to promote a product is not enough anymore.
оқуды бастаңыз
ATL
above-the-line
Using just ATL to promote a product is not enough anymore.
promotional message the recipient is unaware of
The amount of hidden advertising in the Bond films may come as a surprise.
оқуды бастаңыз
hidden advertising
The amount of hidden advertising in the Bond films may come as a surprise.
out-of-home products and services determined by some as non-traditional or alternative media
I never knew that putting up posters in metro carts is called ______!
оқуды бастаңыз
ambient media
I never knew that putting up posters in metro carts is called ambient media!
short song or tune used in advertising and for other commercial uses
McDonalds' "I'm lovin it" is one of the most famous ______ ever.
оқуды бастаңыз
jingle
McDonalds' "I'm loving it" is one of the most famous jingles ever.
usage of an appropriate media mix in order to achieve desired and optimum outcomes from the advertising campaign
Failure of ______ is a failure of all our efforts.
оқуды бастаңыз
media strategy
Failure of media strategy is a failure of all our efforts.
advertiser's point of view about a social or political issue or a matter of public interest
______ are great for promoting products in any publication, from your local newspaper to The Times magazine.
оқуды бастаңыз
advertorial
Advertorials are great for promoting products in any publication, from your local newspaper to The Times magazine.
one view or display of an ad
We expect an increase in unique viewer ______.
оқуды бастаңыз
impression
We expect an increase in unique viewer impressions.
+31 Fiche
Сабақ курстың бір бөлігі болып табылады
"Пайдалы маркетингтік терминдер мен тіркестер"
(барлығы 364 Fiche)

Курсты тегін пайдаланып көріңіз
Флэш-карталар жасаңыз

Курста сонымен қатар флэшкарттардың келесі жиынтығы бар:

Basic conceptsDigital marketingSalesMarketBrandsMarketing tools and techniquesCustomerCompetitionPrice and demandDiscounts and promotionsProductDistribution and logisticsFinance and ratiosTrend

Пікір қалдыру үшін жүйеге кіру керек.